The campaign celebrates the resilience and ingenuity of Hayden and his work in developing the first race-worthy electric-powered rally car – a world-leading Kiwi invention, not unlike OverseerFM. We’re really thrilled with the work that Wave has done to communicate our message in an engaging way.
We wanted our ad to hero the work our customers do, not the work we do. We’re grateful to have partnered with Wave to take Brother to this exciting place.
Wave helped us stay true to what we believe in – our customers being able to talk, face-to-face, or over the phone with one of our brokers around the country. Our team are real humans, who live locally, and now we are able to celebrate that even more through this creative campaign.
Wave achieved what we thought was impossible - motivating young people to get involved in local elections. The 'outvote boomers' campaign exceeded expectations and the results speak for themselves.
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